Our evolution: from homecare to bodycare.

I never set out to start a skincare company, but after listening to 25 of you, and reflecting on how I could genuinely make life better, something clicked.

You shared your lives with me: the challenge of doing it all, the frustration of finding products that match your values, and the deep desire for more time—especially outdoors, with the people you love.

The common thread? You care. About your health, your time, your impact. You want simplicity, a moment for yourself, and products that actually work.

After exploring a few wild ideas, the answer revealed itself in an unexpected place: the ocean. A seaweed-powered discovery, paired with my personal values, led to something new.

I’m not here just to make bodycare. I’m here to create space for you to care for yourself, feel confident in your skin, and get back to the moments that matter.

So here we go—a fresh start. A simple, two-step routine: a marine-powered body wash and serum to hydrate, protect, and prepare your skin for whatever the day brings. Whether it’s a hike with friends, a bike ride to the lake, or a few hours in the garden, we’ve got your skin covered—so you can spend more time outside, where you thrive.

Thanks for being the inspiration behind this journey. If you're as excited as I am, you can pre-order today.

Sincerely,

Sam Rayner

FOunder